Recipes’ Calendar 2023
Client: Nota Bene Slovakia Year: 2023
Art direction & Illustration: Sasha Chagina
Context
In summer 2022 Arriva SK launched an advertising campaign at Bratislava region, Slovakia. The campaign aimed to communicate an improved bus service to new and existing customers travelling to and from smaller towns & villages around Bratislava.
The campaign “See you on the way to all that matters” portrays diverse groups of people from students to pensioners whom Arriva bus service helps to be closer to their families, work, health providers etc.
Task:
Develop illustration style for the campaign.
Create 4 key visuals portraying 4 different client groups in recognisable locations from Bratislava region
To be used in both online and off-line communication.
Adaptable to various formats
Prepare scenes & characters for animation
January
Potato dumplings with sheep cheese and bacon a la Ludovit
Ludovit
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
February
Liver on Mushrooms recipe by Monika
Monika
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Monika, Nota Bene vendor, photo from Nota Bene Instagram
March
Šutolica(Slovak soup) recipe by Peter
Peter
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
April
Strudel with sour cabbage & dill recipe by Maja
Maja
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Maja, social worker at Nota Bene, photo from Nota Bene archive
May
Cottage cheese & strawberries pancakes recipe by Lubomir
Lubomir
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Lubomir, Nota Bene vendor, photo from Nota Bene Instagram
June
Goulash in the pot recipe by Peto
Peto
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
July
Bublanina (Slovak sweet pie) recipe by Eva
Eva
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
August
Midnight spaghetti recipe by Peto
Peto
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Peto, Nota Bene social worker, photo from Nota Bene Instagram
September
Dill & bean soup recipe by Rudy
Rudy
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Rudy, Nota Bene vendor, photo from Nota Bene Instagram
October
Anka’s stuffed peppers recipe
Anka
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Anka, Nota Bene vendor, photo from Nota Bene Instagram
November
Gabo’s devil’s steaks recipe
Gabo
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.
Gabo, Nota Bene vendor, photo from Nota Bene Instagram
December
Zuzana’s cheesecake with maple sirup
Zuzana
Zuzana, Director of NGO Proti Prudu, photo from Nota Bene archive
Monika’s favourite food as a kid used to be semolina porridge. She lives at the dorms, where she has her own room and a kitchen corner, so she can cook whenever she likes.
Between her favourites belongs kapustnica - Slovak cabbage soup or liver on mushrooms.